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January 8, 2018

Review of Digital Marketing for Dummies Book

Description Does your digital marketing pack a punch?Written with the marketer’s best interests in mind, this friendly, down-to-earth guide shows you how to use proven digital […]
January 8, 2018

Review of 99Designs, Branding & Logo Design Service

Professional graphic design expertise isn’t cheap. So how can you make your website or blog really stand out – give it that extra ‘pop’ that it […]
January 8, 2018
Sprout Social, social media management tool for businesses

Review of Sprout Social’s, Social Media Management Tool

What is Sprout Social Sprout Social is a SaaS software that promotes communication between businesses and people. It also streamlines communication between a business and its […]

RECOMMENDED READING


January 26, 2018

Top B2B lead nurturing strategies for 2018

The New Year is about resolving to make improvements in life and in business. Improving lead quality is one of the biggest challenges for any business-to-business […]
January 26, 2018

Urban Airship adds predictive engagement, email & SMS

Urban Airship announced today that it is boosting its mobile marketing platform by introducing a new level of machine learning that predicts when a mobile user […]
January 25, 2018

Marketing operations 2.0: Defining the new organizational structure

“Unless structure follows strategy, inefficiency results.” Alfred Chandler As marketing operations (MO) capabilities mature, it’s up to the MO leader to modify the organizational structure to […]
January 25, 2018

Marketing Day: Facebook’s branded content policy, LinkedIn’s Website Demographics tool & more

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Recent Headlines […]
January 25, 2018

Local search industry optimistic about 2018 — but less likely to hire

The local search landscape is a constantly evolving beast, regularly changing at the whim of Google My Business and, more and more these days, reliant on […]
January 25, 2018

Facebook updates branded content policy to clarify what qualifies as content

Two years after Facebook dropped its branded content restrictions and rolled out a branded content tagging system, the number of organic posts that marketers pay publishers […]